A Market-Based Approach to Understanding Communication and Teamworking: A Multi-Disciplinary Literature Review
نویسندگان
چکیده
Linda D. Peters is Senior Lecturer (Associate Professor) in Marketing and Keith P. Fletcher is Professor of Marketing in the School of Management at the University of East Anglia, Norwich, UK, NR4 7TJ. All correspondence should be directed to Dr Linda D. Peters: +44(0)1603-593331 (direct line), +44(0)1603-593343 (fax) [email protected]. The authors would like to express their gratitude for the thorough, helpful, and encouraging comments of the three anonymous reviewers and the editor, Joseph A. Cote. They would also like to acknowledge the support of this research by British Telecom, through their Short-term Research Fellowship programme.
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